CHFCA joins Canada’s 50-30 Challenge to support Diversity and Inclusion

VANCOUVER – The Canadian Hydrogen and Fuel Cell Association (CHFCA) is pleased to join the Innovation, Science and Economic Development (ISED) Canada’s 50–30 Challenge.

The 50–30 Challenge is an initiative between the Government of Canada, business and diversity organizations to challenge Canadian organizations to increase the representation and inclusion of diverse groups within their workplace. As part of the challenge, the CHFCA is committed to achieving the following:

  • Gender parity (50%) on Canadian board(s) and senior management; and
  • Significant representation (“30%”) on Canadian board(s) and senior management of other underrepresented groups, including racialized persons, people living with disabilities (including invisible and episodic disabilities) and members of the LGBTQ2 community. The program and participants recognize that First Nations, Inuit and Métis peoples as founding peoples of Canada are under-represented in positions of economic influence and leadership.

Since its founding in 2009, the CHFCA has long recognized that diversity is an asset and strength for the organization and is proud of its history of inclusivity among senior management and staff.

“Women and minorities have played a strong role in Canada’s hydrogen and fuel cell sector as leading researchers, management and executives,” says Nicolas Pocard, Vice-Chair of the CHFCA.  “I am pleased to see the CHFCA working to ensure their voices are heard on our Board.”


About the Canadian Hydrogen and Fuel Cell Association (CHFCA)

The Canadian Hydrogen and Fuel Cell Association (CHFCA) is a national association that supports industry, academia, government agencies, financial organizations and other stakeholders focused on hydrogen and fuel cell technologies and products.  As the collective voice of Canada’s world-leading hydrogen and fuel cell sector, the CHFCA’s mission is to strengthen Canadian leadership, raise awareness of the benefits of the technology, and accelerate the adoption of its members’ products and services in Canada and abroad.  The CHFCA currently has over 100 members across Canada and two regional branches in British Columbia and Quebec. You can also follow CHFCA on Twitter at @PoweringNow or visit for more information.